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January/February 2020

Why Choose a CFA Member?

For entrepreneurs looking to be in business for themselves, but not by themselves, franchising provides the opportunity to run a business and be your own boss, while being backed by an established system and brand.

Taking the first step towards business ownership through franchising can be daunting. For a prospective franchisee, it’s easy to feel overwhelmed by the thousands of new and emerging franchise concepts available on the market. Whether you’re walking the floor at the Franchise Canada Show or flipping through the pages of the annual Franchise Canada Directory’s more than 1,300 listings, it’s abundantly clear that there’s no shortage of exciting franchising opportunities out there; it’s just a matter of finding the right fit for your goals.

At the Canadian Franchise Association (CFA), we believe strongly that the franchise model is ultimately about people. It’s about everyday Canadians, working hand in hand within a franchisor-franchisee relationship to share success. Each one of our more than 750 corporate members is committed to this ideal. As members of the Association, CFA member franchises voluntarily pledge to uphold CFA’s core values of excellence in franchising through the CFA’s Code of Ethics, which ensures that our members are dedicated to helping everyday Canadians realize the dream of building their own business through leadership, opportunity, trust, and credibility.

By joining the CFA, these franchises have made the conscious decision as an organization to be the best franchisors they can be. Here are a few reasons why, as a prospective franchisee, you should keep your eyes open for the CFA member logo that highlights the CFA’s many corporate members:

CFA members strive for excellence

Franchisees have made a life-changing financial and time investment in purchasing a franchise. It’s up to franchisors to equip themselves with the right educational and networking tools so that they can work to live up to their promises to franchisees. The CFA offers its members a wide range of educational programs to help them become best-in-class franchisors, resulting in happy and thriving franchisees.

CFA members are constantly looking to become better franchise systems. Whether it’s by attending Learn & Grow Webinars to upgrade their skills or attending Franchise Law Day to get up to speed on their legal obligations, CFA members are empowered to grow their network by becoming educated franchisors.

Fighting for franchising, on your behalf

The CFA is the voice of the franchise community and the recognized authority on franchising in Canada. We speak for a business sector that represents every industry and touches the lives of every Canadian, in every community across the country. Our members understand that as a franchisee, your focus is on growing your business, which is why we’re committed to fighting for Canada’s franchising industry on your behalf.

The CFA tackles a wide range of issues directly impacting the operations of a franchised business, including employment law and minimum wages in Ontario and British Columbia, cannabis retail regulations, and other important files impacting the industry across Canada to ensure government works to support the growth of your business, not hinder it.

Tools to grow your business

As a franchise owner in a CFA-member system, you have at your disposal a wide range of tools that are designed to help your franchise grow and thrive, including our Member Saving Program, which allows you to enjoy the collective power of the CFA’s more than 750 members and their franchise partners to save on everyday business needs like travel, payment processing, shipping, and so much more. As a franchisee in Ontario, you also have access to the Employment Standards and Education Program for Ontario Franchised Businesses program, which offers a Tool Kit, articles, webinars, presentations, and other materials to help make the employment standards and labour laws of Ontario easier to understand and navigate.

Growing Together™ as a franchising community

The CFA is made up of a community of franchise leaders and small business owners who are committed to sharing best practices, amplifying the understanding and power of franchising in Canada, and ultimately, Growing Together™ by promoting franchise excellence. You’re making a life-changing financial and time investment in purchasing your own franchised business, but by moving forward with a CFA member franchise, you’d be doing more than just buying a franchise; you’d be joining the greater Canadian franchising community.

Our recent economic forecast for 2019 shows that franchising is the 12th largest industry in Canada and well on its way to becoming 11th. Collectively, franchising employs almost two million Canadians, spanning across the country in almost every community, with 76,000 franchise locations projected by the end of 2019. We’re found in almost every sector and industry of business. The average Canadian interacts with three to five franchises every day.

The CFA is the “steward” of our community and the “keeper” of the power of that community. We are more than a service provider to individual franchise systems. We are also more than just the representation of the franchise community. We ARE the franchise community in this country. Because the CFA is you – the franchisors and franchisees who make up our membership. We’re successful when you’re successful and together, we’re stronger.

To learn more about the franchising opportunities available with CFA member systems, visit www.LookforaFranchise.ca

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