National Franchise Opens 13th Location in British Columbia
VERNON, BC – FEBRUARY 28, 2018 – RAMMP Hospitality Brands Inc. (RAMMP) the parent company behind Canadian restaurant franchise MR MIKES® SteakhouseCasual (MR MIKES®), is proud to announce the opening of the franchise’s new location in Vernon, B.C. The restaurant will open its doors on March 6, 2018 and will be the 13th location in British Columbia for the longstanding national franchise.
RAMMP believes in the strength of small communities and saw an opportunity to further expand MR MIKES®’ presence in the franchise’s home province of British Columbia. The addition of MR MIKES® Vernon is a testament to the strong population base in the Okanagan market, which also aligns with the franchise’s target demographic. As MR MIKES® continues to grow, RAMMP remains committed to bringing its casual dining environment and comfort food favourites to Canadians from coast to coast. MR MIKES® Vernon marks 38 locations for the franchise, which currently boasts 39 locations across B.C., Alberta, Saskatchewan, Manitoba and Ontario.
“The Okanagan market has a strong population base year-round, making Vernon an ideal location for MR MIKES®,” said Rick Villalpando, Senior Vice President Business Development for RAMMP Hospitality Brands. “We are confident that those living in the community and visiting the area will align well with MR MIKES®’ values and character, and the Vernon location on Highway 97 makes it easily accessible for guests while providing excellent exposure for the brand.”
MR MIKES® SteakhouseCasual is a proud Canadian company. Established in 1960, the MR MIKES® brand is well known and loved for its irreverent and comfortable non-pretentious steakhouse experience that resonates with Canadians for great food, affordable indulgences and unique style. RAMMP currently operates 38 MR MIKES® across Canada and plans to continue the brand’s expansion across the country with the opening of an anticipated 60 locations over the next 10 years.
For more information about MR MIKES®, please visit: www.mrmikes.ca. For more information about RAMMP Hospitality Brands Inc., please visit rammp.net.
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About RAMMP Hospitality Brands Inc.
RAMMP Hospitality Brands Inc. was created by a group of senior restaurant industry specialists with over 100 years of combined experience. Their goal is to build national hospitality brands through long-standing and profitable franchisees that are well supported by leading processes and practices at the franchisor level. RAMMP’s growing success is built on the strength and commitment of the partnership between the franchisees and the RAMMP team. For more information, visit: www.rammp.net.
For more information or interviews, please contact:
Meaghan Baxter
Anstice Communications
403.554.4771