Industry News

New Year, new tools for REALTORS®

CENTURY 21 Canada launches 2018 with best-in-class technology

VANCOUVER, BC (January 25, 2018) –  CENTURY 21 Canada continues to equip C21 sales representatives with an ever-expanding technology toolset.  In late December 2017, the company migrated to the G Suite platform, providing best-in-class enterprise email, document management and calendar syncing, ensuring that all REALTORS® can access documents no matter if they are in the office or on the road.

“Consumers today have high expectations from their REALTORS® and we continue to provide industry leading technology that ensures our agents are the best equipped and most professional they can be,” says Todd Shyiak, Vice President of Operations at CENTURY 21 Canada. “More than ever, sales representatives need to be able to work from anywhere, on any device to collaborate and connect with clients.”

This latest adoption marked the end of a significant year and investment in technology for CENTURY 21 Canada. The company was the first to implement RealSatisfied agent reviews on a nationwide level—so that every REALTOR® has a strong online presence and potential clients can learn more about the sales representative before they start doing business.

Also in 2017, the company provided their franchisees with BombBomb video email and the advanced Prompt program to help   them communicate with their increasingly mobile agent teams and potential recruits. Shyiak adds, “The feedback we’ve received from our brokers has been fantastic. The platform provides them relevant content and a roadmap in order to reach out to their networks on a regular basis. This takes the guesswork out of their job and they’re seeing results.”

More investments in technology will be rolled out in 2018. CENTURY 21 Canada has partnered with Real Estate Webmasters to provide new and more powerful sites to their brokers, teams and agents with industry-best lead generation tools. The platform will be completely customizable and will include blogs, CRM, neighborhood and community data and a professional marketing platform. The new websites will launch this fall.

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Media contact

Leigh Kjekstad

PR & Communications Specialist

CENTURY 21 Canada

leigh.kjekstad@century21.ca

(604) 606-2139

About CENTURY 21 Canada®

Century 21 Canada Limited Partnership (century21.ca) is a real estate master franchisor with complete rights to the CENTURY 21® brand in Canada.

The CENTURY 21 System is one of the world’s largest and most recognized residential real estate sales organizations with approximately 7,700 independently owned and operated franchised broker offices worldwide and over 117,000 sales professionals. CENTURY 21 provides comprehensive technology, marketing, training, management, and administrative support for its members in 78 countries and territories worldwide.

Independently Owned and Operated. ®/™ trademarks owned by Century 21 Real Estate LLC used under license or authorized sub-license. ©2018 Century 21 Canada Limited Partnership.
The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. Used under license.