Sainte-Thérèse, June 17, 2019 – After all the dark and cold winter days, followed by a grey and unseasonal spring, Canadians are in need of a blast of warm sunshine! And what better way to oblige them than by allowing the country’s most popular sun to shine? Cora Breakfast and Lunch, the country’s breakfast leader, is proud to present its latest advertising featuring its now famous logo.
The lighthearted and catchy awareness campaign puts the spotlight on our need for comforting warmth and sunshine. The restaurant chain’s bright emblem adorns billboards, advertising displays, bus shelters and bus panels, both in English and French.
The campaign was produced as part of a special collaboration with creative director Nicolas Massey. It can be seen in all major Canadian cities starting June 17 for an 8-week period during the summer period.
About the Cora Franchise Group
In 1987, Cora restaurants were the very first to offer morning gastronomy dedicated to breakfast: quality food and service in a warm family atmosphere. Headquartered in Sainte-Thérèse, Quebec, and with 130 operating restaurants, Canada’s largest restaurant chain specializing in breakfast and lunch will be opening 10 more doors in 2019.