Keynote Presentations | Canadian Franchise Association

Keynote Presentations

CFA National Convention is known for its inspiring Keynote Speakers. Every year, we bring together some of Canada’s most esteemed business leaders to share their secrets to success, innovation and strong leadership. If you want to have an impact on your organization this year, be sure to attend all of the Keynote Presentations at Your 2018 Convention.

Sunday, April 22, 2018 – 5:00 p.m. – 6:00 p.m.

U. Gary Charlwood, Chairman, Charlwood Pacific Group 

At the age of 25, U. Gary Charlwood arrived in Canada with a young family and a dream but very little to his name. Less than 10 years later, he took his first step into the world of franchising, purchasing the Canadian master franchise rights to real estate franchise Century 21 in 1974 and growing it into one of Canada’s largest and most-respected real estate organizations.

Today, the Charlwood Pacific Group includes Century 21 Canada, Century 21 Asia-Pacific, Uniglobe Travel, Centum Financial Group and Real Property Management. Collectively, these organizations have 1,857 franchised outlets with 24,714 support staff in 67 countries.

Discover Charlwood’s secrets to long-term international success across multiple franchise brands! 


Monday, April 23, 2018 – 9:00 a.m. – 10:00 a.m.

Todd Cohen, CSP – Keynote Speaker and Author


Everyone’s in Sales: Building a Sales Culture

For many people, the word “sales” conjures up negative stereotypes. Yet, to maximize your organization’s profits and increase customer retention, creating a “sales” culture is a must!
Todd Cohen is a leading expert on building a successful sales culture, and he’ll be sharing his tips during his Keynote Presentation at the 2018 CFA National Convention.

Based on his best-selling books Everyone’s in Sales and STOP Apologizing and START Selling, Todd inspires more than 90 audiences every year to end their negative associations with sales and engage more profitably.

With humor, refreshing insights, and real-life examples, Todd simplifies selling fundamentals, and demonstrates how every individual in your franchise can impact a customer’s decision to say “yes.”

Throughout his career, Todd has coached dozens of sales teams to deliver more than $950 million in revenue for leading companies like Xerox, Thomson-Reuters, LexisNexis, and more. A dynamic, engaging, and motivational keynote speaker, Todd’s message is relevant to any franchise striving to increase revenue, strengthen relationships and improve client satisfaction.


Tuesday, April 24, 2018 – 11:30 a.m. – 12:30 p.m.

John DeHart, Co-Founder, Nurse Next Door &  Co-founder LIVE WELL Exercise Clinics

 

Building a Hyper Growth Brand the Right Way

John DeHart, Co-Founder of Nurse Next Door and LIVE WELL Exercise Clinic, and Vice Chair of the Canadian Franchise Association Board of Directors, has built one of Canada’s most successful franchise systems. With more than 150 locations across Canada and the United States, Nurse Next Door is poised to double its footprint over the next three years.

Throughout this rapid growth, Nurse Next Door was able to build a brand that garnered numerous awards for their passionate culture, including being named the Top Culture in Canada, one of the Top 10 employers in Canada by the Globe and Mail, the Smartest Company in Canada by Profit Magazine, and one of the Top 10 medium sized franchise systems in North America.

Find out how both Nurse Next Door and LIVE WELL have been able to build such powerful systems by building a brand “from the inside out.” This exciting Keynote Presentation will be a rapid-fire of best practices for building a franchise brand with highly engaged franchisees and employees who live and breathe the brand.