Awards & Franchisees' Choice
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Print PageAwards and Franchisees' Choice Designation
There are three ways to win and benefit from the CFA Awards of Excellence in Franchising competition:
Grand Prize
The entrant with the highest overall numeric score is awarded the CFA Award of Excellence in Franchising Grand Prize. This is the most-coveted and prestigious award presented by the Canadian Franchise Association. The statue awarded to the Grand Prize Winner features two figures stepping in unison, symbolizing a franchisor and franchisee moving forward together.
Category Awards
The CFA Awards of Excellence in Franchising program includes four categories to enable franchise systems to be rated against their peers. Within these groups, entrants are grouped based on the length of time the franchise system has been operating. These categories reflect the wide range of franchise opportunities in today's marketplace and create an even playing field for the ranking of each entry. There are three possible placements within each category: Gold, Silver and Bronze.
The categories are as follows:
- Traditional Franchises (i.e. brick and mortar locations) - New/Emerging (franchising 3 - 10 years)
- Traditional Franchises (i.e. brick and mortar locations) - Mature/Established (franchising 11+ years)
- Non-Traditional Franchises (ie. mobile, home-based, etc) - New/Emerging (franchising 3 - 10 years)
- Non-Traditional Franchises (i.e. mobile, home-based, etc) - Mature/Established (franchising 11+ years)
Franchisees' Choice Designation
Franchisees' Choice designees are entrants whose scores exceed the benchmark in the CFA Award of Excellence in Franchising competition. These designees will establish a list of Canadian franchises that have received solid rankings in franchisee satisfaction. A list Franchisees' Choice designees are released by CFA to the media and are published on the CFA website as well as in an issue of FranchiseCanada magazine. Designees are ranked equally and appear alphabetically on the list. The exposure from being on the list will enhance your company profile by increasing awareness of your franchise system's success with franchisee relations. This will assist in attracting the best and most-qualified prospective franchisees.
The CFA Awards of Excellence in Franchising winners and Franchisees' Choice designees are announced at the CFA National Convention.